University of Phoenix Strategic Plan of Exxon Mobile Presentation

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University of Phoenix Strategic Plan of Exxon Mobile Presentation

Description

Step 1: Develop a strategic business plan for Exxon Mobile

Step 2: Analyze the plan to determine the probability of success, and to prevent the company from expending valuable resources on a plan that was not properly
designed. Share your strategic business plan with stakeholders.

Step 3: Create a 10- to 15-slide presentation for key stakeholders to solicit their approval of your strategic business plan. Ensure to use speaker notes to convey
the details you would give if you were presenting.

Include the following in your presentation:

An introduction with mission and vision statements

Core values, ethics, and social responsibility principles

An analysis of the company’s:

Internal environment (e.g. strengths and weaknesses related to resources, trademarks, patents, copyrights, or current processes)

External environment (e.g. opportunities and threats related to market trends, economic trends, demographics, or regulations)

An evaluation of the internal and external environment’s impact on achieving the company strategy

A strategic objective for the company

Short- and long-term goals for achieving the company’s strategic plan

Determination of methods for collecting data and measuring success of the strategic plan

Include a reference page and detailed speaker notes.

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