University of Louisiana at Lafayette Facebook Privacy Case Study
Question Description
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Haugen made her decision to out Facebook’s negligence because of the lack of action by Facebook’s leadership even after discovering the negative impact their platform was having. Facebook’s dissolvement of the civil intervention team also impacted her decision. These actions and inactions proved to Haugen that no matter the amount of information or overwhelming conclusions that Facebook could collect on their impact in society, decisions would ultimately be made based off the most profitable option. By outing Facebook, Haugen is helping to preserve and protect the quality of life and information rights of billions of Facebook users prone to believe misinformation and be affected by hate speech, at risk of violence ethnic groups, and young, impressionable users.
Hateful and controversial content is captivating and exciting. It will bring users back and increase their engagement. However, viewing this content regularly will make this perspective seem normal. It will stir up wrath in users. Creating a platform where people argue and become more divided should not be acceptable for Facebook. By removing misinformation and hateful content Facebook can create a more positive and productive platform. By having a positive instead of a negative impact on user’s experiences Facebook can begin having a more positive impact on the world. Today many people also struggle with mental and social health issues. If Facebook prioritized having a more positive impact on these issues instead of making a profit, they could become a more helpful company.
Attacks against the Rohingya people in Myanmar proved the influence that Facebook can have on a geopolitical scale. Facebook was used by supporters of the Myanmar Army to stir up hate and encourage the killing of Rohingya people. Eight ads were submitted for Facebook’s approval to be displayed that contained racial slurs and insults towards the Rohingya people. All eight ads were approved to be displayed on the platform. Another example of mistreatment of ethnic groups due to social media misinformation is the rise in violence towards Asian people following the outbreak of COVID-19. Incorrect names such as the “Chinese virus” and outlandish conspiracy theories, both spread rampantly through social media, contributed to the rise in hateful actions towards Asian people and a false sense in some that Asian people were at fault for the COVID-19 lockdown and restrictions. In both instances Facebook did not censor or remove this hurtful information. In these instances, Facebook should use the information provided to them to detect threats and combat misinformation.
Instagram is one of Facebook’s platforms that can also have a negative effect on people. Especially young, impressionable people are affected by Instagram. Instagram overvalues superficial appearances and users tend to only share the best sides of themselves. This combination can give young people impossible beauty standards and the impression that they are missing out on experiences and living a boring life. Instagram pays influencers and benefits from ads that convince users they need products to become more beautiful or more interesting. Instead of relying on these tactics Instagram should encourage body positivity and mental health. By offering these resources instead of ads for weight loss and amplifying unrealistic body standards Instagram can benefit young people’s mental health and mindset, creating a healthier and more realistic generation.
In the past governments and groups have spent extensive resources to spread propaganda and influence minds. Now the propaganda is easily created and accessible. It is always at our fingertips and almost anyone can create or pass along content. These circumstances along with the conclusions of Facebook’s own research demonstrate the necessity for them to prioritize limiting hateful speech, misinformation, and the protection of people’s quality of life and information rights. Facebook needs to employ decision-makers who will not just do the bare minimum to meet information laws and policies in place. Instead, they should recognize the influence and power they hold and employ people whose main goals are to have a positive, wonderful impact and minimize the negative influence that social media has been proven to be capable of.
Questions
1) Perform an ethical analysis of Facebook. What is the ethical dilemma presented by this case?
2) Describe the weaknesses of Facebook’s privacy policies and features. What people, organization, and technology factors have contributed to those weaknesses?
3) Will Facebook be able to have a successful business model without invading privacy? Explain your answer. Could Facebook take any measures to make this possible?
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