NYU Costco Expansion of Advertising Appeal Task

I’m working on a marketing question and need guidance to help me learn.

For example 

McDonald

Expansion of Advertising Appeal

Paragraph 1 – 

In a paragraph, provide an example/reason why “Expansion on Advertising Appeal” is an opportunity for a company 

Paragraph 2 – 

In the second paragraph, now tie it back to McDonald’s – illustrating how, why or what opportunity the company can pursue – that they are not already doing

My topic is Costco and doing on opportunity

two paragraph on Costco opportunity.