Netflix Case Study
Description
How does Netflix engage in both strategic and operational planning?
Conduct a SWOT analysis of Netflix. Based on this analysis, what can you conclude about the company?
What is Netflix’s competitive advantage?
- What are the marketing functional strategies used at Netflix?
- Do you really think it is beneficial for organizations to engage in a strategic planning process? Why or not?
- Think about a student organization you have been involved with, or a part-time job, or an internship you have held. Did this organization have a competitive advantage? If so, what was it?
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