Kennesaw State University International Management Discussion

For this discussion, you will be using the article Hot Mess. This article covers a situation that Nestle encountered in the Indian market. I think it really demonstrates how complicated is issues are when doing business around the globe. Write 3-4 paragraphs on the questions below.

Please discuss:

1 – What mistakes did Nestle make in handling the situation or was their response correct?

2 – Did they miss any specific issues in their responses?

3 – Do you think the organization was organized properly to handle the crisis?

4 – If you had been advising Nestle, what would you have recommended to do?