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IWU Samsung Electronics Analysis Essay

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IWU Samsung Electronics Analysis Essay

Description

  1. Complete Section 1: Introduction of the MGMT-522 Capstone Project Template. The introduction presents important background information for new Directors and should include:
    1. Brief history of the company with major milestones.
    2. Mission and vision statements if available.
    3. Principle business model of the company. (Stated differently, how does the company make most of its profits?)
    4. Brief description of the industry.
    5. Brief description of the competitors.
  2. Complete Section 2: Analysis of the MGMT-522 Capstone Project Template. This section examines internal and external factors along with external competitive factors and should include:
    1. PESTEL Analysis.
    2. Porter’s Five Forces Analysis.
    3. Internal Financial Analysis.
    4. SWOT Analysis.
    5. Major goals, or strategies of the company.
    6. Changes in strategy over time that you can identify.
    7. Summary of what strategies have worked, and which have not.
  1. Complete the Section 3: Formulation of the MGMT-522 Capstone Project Template. You must use the concepts from the text chapters 6-10 to develop three strategies in response to the ever-changing competitive landscape and should include:
    1. Explanation of the current competitive landscape and why the existing strategies will no longer work.
    2. Strategic response #1: Describe a possible solution to the current competitive landscape supported with concepts from the text chapters 6-10. Explicitly note the text concepts in the attachments.
    3. Strategic response #2: Describe a possible solution to the current competitive landscape supported with concepts from the text chapters 6-10. Explicitly note the text concepts in the attachments.
    4. Strategic response #3: Describe a possible solution to the current competitive landscape supported with concepts from the text chapters 6-10. Explicitly note the text concepts in the attachments.
  2. Complete the Section 4: Implementation of the MGMT-522 Capstone Project Template. This section explains how the company should implement your solution(s) based on your recommendations in Section 3. This section is based on your creative thinking regarding the text concepts in chapters 11 and 12 and prior course work that might be appropriate to your company’s situation and should include:
    1. Implementation plan for strategy #1: Describe how you will implement the strategy supported with concepts from the text chapters 11-12. Explicitly note the text concepts in the attachments.
    2. Implementation plan for strategy #2: Describe how you will implement the strategy supported with concepts from the text chapters 11-12. Explicitly note the text concepts in the attachments.
    3. Implementation plan for strategy #3: Describe how you will implement the strategy supported with concepts from the text chapters 11-12. Explicitly note the text concepts in the attachments.
    4. Concluding thoughts.
  3. Create a one-page report of your analysis and recommendations for the Board of Directors. Review the example provided below:
    1. Poster Template
  4. Your report should follow the outline in the MGMT-522 Capstone Project Template and capture the essence of each section:
    1. Introduction – brief history, milestones, mission, vision, values, business model, industry, competition.
    2. Analysis – PESTEL, Porter’s Five Forces, internal financial analysis, SWOT analysis, major goals and strategies, changes over time, which strategies have worked, and which have not.
    3. Formulation – explanation of the current competitive landscape, three strategic responses with reasoning.
    4. Implementation – implementation plan for each strategy.

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