GCU Using Technology Effective Discussion

below you will find a discussion question that has to be answered in 3-4 paragraphs answering questions under day 3. At least one reference

I will send you my classmates replies after I submit the initial post and you can respond to both answering questions under day 5 in 3-4 paragraphs each. At least one reference

How an organization deals with social media during a time of crisis can make or break the effectiveness of its overall crisis response strategy. Within minutes, something can occur and be broadcast to the world. And once something is online and has passed through the current-event environment of social media, it is possible and likely that it will be there permanently. In this Discussion, you will have the opportunity to reflect on an organization’s social media approach to a crisis or problem and highlight best practices demonstrated by this response.

To prepare for this Discussion:

• Consider an organization (not an individual) whose social media approach and presence during a crisis or difficult time was, in your opinion, handled well.

By Day 3

Post an analysis of the effects of an organization’s social media approach in communicating through a crisis. In your analysis, do the following:

• Briefly describe the organization and the crisis or problem it faced.
• Analyze at least three specific ways in which this organization’s social media handling of this problem was, in your opinion, effective.
• Illustrate at least two ways in which this organization’s approach demonstrated effective strategies outlined in this week’s Learning Resources.

Refer to the Week 8 Discussion Rubric for specific grading elements and criteria. Your Instructor will use this grading rubric to assess your work.

Read some of your colleagues’ postings.

By Day 5

Respond to two or more of your colleagues’ posts in one or more of the following ways:

• Compare the social media actions and strategies of the organization you described to the organization your colleague described.
• Share an insight you gained on an additional strategy or tip for social media effectiveness from your colleague’s post.
• Ask a question about the way your colleague’s chosen organization handled its social media during the crisis or problem it faced.

Return to this Discussion in a few days to read the responses to your initial posting. Note what you have learned or any insights you have gained as a result of the comments your colleagues made.