ECOM 322 Saudi Electronic University Social Media Marketing Report

Description

Write a report discussing the following points:

1. Two of the most creative/successful social media marketing campaigns in Saudi Arabia (In 2021-2022). For each campaign: ? Give the reasons behind their success? ? What is the added value of this marketing campaign for the company/organization?

2. Two social media marketing campaign in Saudi Arabia that failed (Last two years). For each campaign: ? Why did the social media marketing campaign fail? ? And what can we learn from them? Notes: ? For each case, provide the following information: Company Name, Campaign Name and Social media platforms used. ? Examples can be a profit or non-profit organization.

Notes:

? For each case, provide the following information: Company Name, Campaign Name and Social media platforms used. ? Examples can be a profit or non-profit organization.

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