Duke University Marketing Questions

Description

answer 5 questions related to marketing.

Here are the questions:

Analyze the role of social media in modern marketing. Give an example of a company that utilizes social media well in their marketing strategy. How does this company accomplish this?Explain the importance of pricing strategy to every organization. Give an example of 2 of the pricing tactics marketers can use.Describe the push and pull supply chain strategies that companies can use. Give an example of a product that would best fit into each of these two strategies.Describe the role of the sales force in today’s business environment. What types of goods or services are best promoted through personal selling? Give an example of a good or service best sold through personal selling.Describe the elements of the promotion mix and how they relate to an integrated marketing communications strategy. Give an example of each of the four elements.

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