De Anza College 3M Company Analysis
Description
Research the company-3M, answer the questions. Double space, 1.5 pages per question and a total of 6 pages minimum. Q1. The nature of the company’s business-level strategy.
Q2. How has the culture of entrepreneurship and innovation nurtured at 3M from the era of McKnight through to that of DeSimone? How has entrepreneurship been institutionalized within the company?
Q3. Why did 3M’s board hire an outsider, McNerney, to run 3M after DeSimone? What is McNerney trying to do at 3M? What are the pros and cons of his approach?
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