CUNY BMCC Value of Marketing Research Paper

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CUNY BMCC Value of Marketing Research Paper

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CUNY BMCC Value of Marketing Research Paper

Description

To help you understand the value of marketing research and more generally, data analytics, the instructor has selected an article from major business media outlets such as Harvard Business Review and New York Times. You will have an article to present to the class.

Article 7: The Value of College_ It’s Not Just Correlation- https://www.nytimes.com/2014/05/28/upshot/the-valu…

The presentation should arise the following questions when preparing for the presentation:

• What is this article about?

What do you learn from this article?

What are the implications for businesses, if any?

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