Central Florida College Winter Park Data Analytics Questions
Description
1. Customer relationship management systems hold great promise, but their usefulness is determined by the amount of personal data customers are willing to divulge. How can companies encourage customers to share useful personal information? How might changes in privacy regulations, such as the EU’s GDPR, affect this?
2. Invoiceless billing has been adopted by many large businesses for business-to-business transactions. What are the barriers, if any, to its use in sales to consumers?
3. Procurement cards are designed to improve the efficiency of small noninventory purchases. What controls should be placed on their use? Why?
4. In what ways can you apply the control procedures discussed in this chapter to paying personal debts (e.g., credit card bills)?
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