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Boston University Fashion Business Marketing Plan Discussion

Boston University Fashion Business Marketing Plan Discussion

Question Description

I’m working on a entrepreneurship question and need support to help me learn.

Please finished following questions:

1. Which of the 4 P’s of Marketing do you think is most important & why?

2. CASE STUDY: read the “Profile of an Entrepreneur” on pages 147-148. It is the story of Laura Vinroot Poole & her several ventures–Capitol, Poole Shop & Tabor. Critique Laura’s success. What’s she doing right? How might she expand her reach? Your suggestions. Be detailed.

3. Improve your Marketing Plan, adding your new found knowledge of the 4 P’s Note the topics to include in Studio on page 147.

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