Costco Wholesale Five Forces Analysis Questions

Description

1. According to Costco Wholesale Five Forces Analysis”. Answer the following questions for each component of the five forces analysis: (a) What are your general thoughts about the Author’s rationale and conclusions. (b) What do you most disagree with (even if it is a slight disagreement), why?

2. Read the document Costco FY 2021 Annual Report and then fill out the table below: (a) Describe the components of a PESTLE analysis (e.g., definitions/discussions from the book) and (b) give ONE example of a factor from each element and (c) describe the business impact to Costco for each factor described in (b). (Fill in the template below).

Element

(a) Description

(b) Factor

(c)Business Impact to Costco

Give a general description/definition of each element (.e.g., Political factors are… economic factors are….)

The element that has been identified (e.g., inflation, demographics, attitudes, etc.)

What is the business impact of this factor (e.g., this factor is potentially a threat to Costco and impacts Costco by…)

Political

Economic

Sociological

Technological

Legal

Environmental

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