So for this assignment, you have to create a business idea and think as an entrepreneur. The idea should be like that that it should be expanded further for part2(assignment 2).

Once you decide the idea, please confirm with me before writing the paper.

– Document framework:

i. Using Business Model Canvas as a framework you will create a first partial draft
of your own business idea (note that the business idea/paper will be fully
expanded by you into Individual Assignment 2 paper).

ii. Complete only 4 sections of the Business Model Canvas: Value Proposition;
Customer Segments; Customer Channels; Customer Relations.

iii. The 4 sections are based on Osterwalder pages 1 – 45 of the text material.

iv. The paper should be professional business style writing, but only the Reference
Section is required to be APA.

v. Cover page and Reference page are part of the 10 pages.

vi. Use the Business Model Canvas diagram as appropriate.

vii. Create sections/headings/subtitles as you determine to be most effectively
organized and presented.

viii. Ensure a clear, well thought, detailed and persuasive “Value Proposition”
section- what makes your idea unique and potentially successful in that sector
compared to the competition/existing product/service/businesses.

ix. It is good/ok to be creative, including thinking through and clearly identifying
and explaining potential client segments, client channels and client resources.

x. Do not do financials (cost structure/revenue-prosperity sources)
xi. Do not provide key activities, resources, partner sections.