Johnson and Wales University Five Guys Case Study

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Johnson and Wales University Five Guys Case Study

Business Finance, Johnson and Wales University

Johnson and Wales University Five Guys Case Study

Description

This discussion relates to the Case Study, “Five Guys: Developing a Promotional Strategy for the Future” from Harvard Business Publishing. Please make an initial post! Your initial post should include the following:

Provide a brief summary of Five Guys’ promotional strategy.
You believe that Five Guys should
1. Continue on their current promotional path. Provide a brief explanation.
2. Engage primarily in a single form of promotion. Name it and briefly explain why.
3. Engage in a combination of promotional strategies. Name them and briefly explain why.
4. MLA 9, Works Cited.

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